Does anyone else out there feel that aside from having too small a screen, the iPhone 4S/5S/SE housing were the most user friendly sized Smartphones on the market? They felt great in your pocket, in your hand and offered the best one-handed dialing experience. While the Android camp were making those giant Super AMOLED screens iPhoneApple users could only salivate over, they also made their housings out of cheesy looking plastic.
Apple finally moved to their newer iPhone 6 chassis style which allowed them to grow their screen size from 4" to 4.7". Unfortunately, they flattened these devices out and made them much wider. They retained the metal case and the sex appeal - only if you dared to walk the tight rope without a net (using without case protection).
The latest iPhone models went from metal to glass housings. If I had asked Apple to manufacture a phone that was slippery, fragile, and likely to slide out of my hand, the iPhone 6 and all models after certainly fit that bill. Buying an iPhone 8 or X model and putting a case on it feels like taking a shower while wearing a raincoat.
I found the original pre-iPhone 6 design to be extremely rugged. That meant adding a tempered glass screen saver was the only protection really needed. The body looked high end and was extremely durable. I'm not impressed with the all glass design of the new devices, although I realize Apple did this to support wireless charging.
Does Apple management not read the chat room gossip about their devices? I am not the only one who loved the design of the pre-iPhone 6 models. After all, many folks don't plan to watch Netflix on their Smartphones and would just like to make calls, message, and lightly browse the internet. If I was Apple designer Jony Ivey, I'd bring out an iPhone SE on steroids. The first move would be to replace the stupidly small 4" screen with a larger Super AMOLED or even LCD screen, for crying out loud. Samsung and most of the Android camp lost those space wasting screen bezels years ago. It's time for Apple to adapt to modern times on more than just their Flagship $1000+ iPhone X and do the same. When they brought out the iPhone SE model which was an iPhone 6s in an iPhone 5s housing, I almost bought one but bought the 6S+ instead. I got so disgusted with Apple (before Throttle-Gate) that I moved to a Samsung S8+. I love this device but the reality is it's enormous and I don't watch as much video as I thought I would.
That's why a report that I read from Ming Kuo Chou, my most accurate Apple knowledge source, indicating that Apple would not be doing something new with their SE model concerned me. At this point, that model might be the only reason I would want to come back to Apple. Duh!
Joel Saltzman has over twenty years of wireless industry experience. He is currently CEO and Chief Wireless Analyst for Dr Wireless.