Times have changed and so have the way businesses advertise. Brick and Mortar retail stores are being tested like never before. After all, any item with a model number can be bought and shipped for FREE directly to your home. Why fight for parking spaces and end up paying full retail pricing for something that can easily be found on the internet. Sure, Google, FaceBook, Twitter and a host of other Social Media heavyweights can drive business. The problem is at what cost? The real trick is finding cost effective advertising that laser targets the demographic your business is appealing to. I'm periodically asked whether Dr Wireless advertises. As we incorporated over 20 years ago, word of mouth has been our #1 driver. Recently, I have been sponsoring live streaming surf cameras with SwellMagnet.com with surprising results...
Has it been effective? Heck yes and I'm only offering wireless consultation services, yet still get more page views from my SwellMagnet advertisement than any other source, even Google! For those with a product or service that Southern California Surfers and Beach Enthusiasts would like, Here's a chance to get the most bang for your buck! Below are the Dr Wireless Visitor analytics for the first 3 weeks of October. Seeing is believing!
For more details, contact Joel or visit our SwellMagnet Advertising Page.
Joel Saltzman has over twenty years of wireless industry experience. He is currently CEO and Chief Wireless Analyst for Dr Wireless.